At Golden Asp, we understand that prom comes with a lot of costs. That’s why we teamed up with MyMom’sProm. We’re giving away a free prom dress!

Visit www.mymomsprom.com and enter to win a free prom dress valued up to $498, plus a free pair of shoes worth up to $99!

All you need is an embarrassing prom picture of a family member, friend or loved one (and their permission to use the embarrassing photo). Submit the picture at www.mymomsprom.com and start spreading the word. Whoever receives the most votes in the awesomely bad dress category will receive a free prom dress.

We’re also sponsoring a gift for everyone who simply enters the contest – 20% off shoes and accessories at Golden Asp, in-store or online. Once you enter the contest, you’ll receive an email with a promotional code.  Use the promo code online, or print the e-mail and bring it with you to our retail store in Bensalem, PA to redeem the discount.

Mermaids are no longer banished to mythological oceans.

Now YOU can make a splash in this mermaid La Femme prom gown. Fully-sequined, this dress sparkles like the night ocean and is sure to capture the attention of everyone on prom night. 

The dress fits snuggly at the bodice and resembles a mermaid’s tail in silhouette, creating curves in all the right places. Spaghetti strapped with a modest V-neck, this prom dress requires no fuss, and since it is sequined from neck to toe, it elongates your body with one swooping color.

To accessorize, play off the sequins in the prom dress with striking silver earrings, a dazzling bracelet and an eye-catching cocktail ring.  

This La Femme mermaid dress is available in sizes 0 – 12, and comes in fuchsia, navy, and a daring nude. 

La Femme prom dresses offer a distinct style that combines sexiness with pure glamour. Click here to shop now.

Keeping that trend in mind, Jovani, a leading designer of prom dresses, has rolled out the perfect dress for prom 2012: Jovani 4247. This stunning, strapless dress features hundreds of sequins, stones, and crystals and is fitted with a slit. The one-of-a-kind, breath-taking dress is available in silver and nude or silver and navy, and will surely shine bright on your prom night.

Order today for free shipping, and remember to use discount code “STUDENT” to get 20% off of shoes and accessories! 

Consider the Skirt

The key to finding the most flattering winter formal dress is silhouette for your body shape. Pear-shaped girls who are smaller on top and fuller down below, should shop dresses with fitted waistlines and A-line skirts. Thin girls can create the appearance of curves by choosing dresses that cinch at the waist and bell out, like this La Femme dress . Petite girls must avoid fuller silhouettes, like ball gowns, as full silhouettes shapes overwhelm girls with small frames. Make sure you shine through the dress.   

Consider the Neckline

Just as the silhouette of your dress should flatter your figure, so must the neckline. Girls with small frames should choose dresses with necklines that will create wider shapes, like halter tops and crew necks. Girls with larger frames can appear taller by choosing dresses with v-necks, scoop-necks or even sweetheart necklines.

If you have an average build, you may want to highlight or hide a particular body part. For example, if you are uncomfortable with your chest – be it too big or too small – draw attention away from it with a Sabrina neckline, which softly curves from one shoulder to the other.

Consider the Length

Winter formal dances usually have a set dress code. This may depend on the other events your school hosts, or even the type of school you attend. Most winter formals in our region are semi-formal, which suggests dressy cocktail attire. Students who attend more conservative schools should choose cocktail dresses that come to the knee, or floor-length gowns.

Consider the Color

You’ll find a lot of black dresses at winter formals. Stand out from the crowd by debuting a winter white dress, like this La Femme formal dress. Rock this cocktail dress with solid black stockings to create a dramatic contrast and suit the season. Unsure if you can pull off white in the pale winter months? Choose a dress in a bold color. Don’t forget to clue your date in on what you’re wearing so he can coordinate his look to complement yours.

Not sure which categories you fall into?  You never know what dress will flatter your figure until y ou try it on. Visit our Bensalem Prom Store today and browse a variety of formal and prom dresses. 

“What! 50% off!!!

Yep. This offer is valid for in-store sales only and all sales are “final/as-is”. Come early to save like crazy because there are tons of customers who wait for this sale each year and who buy two or three dresses at a time!

The Sale begins on September 7!

Fall 2011 Store Hours:

• 12 pm – 8 pm Wednesday and Thursday

• 10 am – 6 pm Friday and Saturday

• 12 pm – 5 pm Sundays

The store is not open Monday and Tuesday in the Fall, but we will be open 7 days a week for Prom 2012, starting January 2, 2012.

For help with Online Sales we offer customer support Monday – Friday 10 am – 6 pm and you can always email us at info at goldenasp dot com.

xoxox

Everyone at Golden Asp